|05-20-2011, 04:16 PM||#1 (permalink)|
Join Date: Aug 2010
Selling ebooks - what else do I need?
OK, I need to finish the actual book first. But once that's done, I'm looking for some easy instructions how to sell it.
I already have a website (created in Dreamweaver, so not really interested in paying for any more expensive software).
I already have a Wordpress blog (that's the other option for putting up the sales link, if it's easier to do it there).
I already have a PayPal account.
I've Googled for information on various options, and found it all a bit overwhelming. I don't know what to choose.
Where do I go from here?
|05-20-2011, 04:34 PM||#2 (permalink)|
Join Date: Nov 2006
Location: Boston, MA
Just Sell It and See What Happens
When I sold my first e-book, I simply created a landing page, did some quick keyword research, set up Google Adwords, and then went from there. I got a ton of website traffic but my conversion rate was about 0.10%.
My results were less than stellar for several reasons.
1. I wrote an e-book based on what I thought people wanted to know. I didn't do market research to figure out what people actually wanted and needed.
2. I didn't do deep enough keyword research and attracted tons of the wrong type of traffic. I got people looking for free info and not people wanting to buy a book on my subject.
3. Since I didn't know who my audience was and I was trying to sell to everyone, my landing page content was all over the place.
If you wrote something without doing market research and don't know what people actually want, then you give the book away for free and see what results you get.
Websites, Paypal, and the like are secondary to content people need and want. You can have an ugly website and still make money if you're giving people what they're desperately looking for.
I suggest you take a step back and check out the following resources:
How To Create An e-Book And Sell It In 14 Days Or Less - Entrepreneurs-Journey.com by Yaro Starak
How to Write an Ebook that Doesn’t Suck - Remarkablogger
Focus on giving people what they're looking for. How? Ask them!
What's your book about anyway?
|05-20-2011, 04:37 PM||#3 (permalink)|
Join Date: Oct 2009
Location: Manhattan, NY
For the technical aspect of selling I would start with something like Ejunkie or one of the other convenient percentage based services for selling your ebook. Then you can just place a link from your sales page to a page where they can order the book.
The method you use to actually sell the ebook isn't trivial, but it's less important compared to launching quickly to see how much interest there actually is in the book. If you get $100 of sales per month using eJunkie you might in an extreme case get $120 of sales by having a really nice shopping cart/checkout process that's integrated into your site. But that's really not worth doing until you start getting a decent amount of sales first.
|05-21-2011, 10:20 AM||#4 (permalink)|
Join Date: Nov 2006
Why not use something like Amazon self-publishing service for the Kindle. https://kdp.amazon.com/self-publishing/signin And since you're self-publishing, there is nothing stopping you from providing your book through multiple other similar services, in addition to selling it through your own site.
|Thread||Thread Starter||Forum||Replies||Last Post|
|YouTube series on selling ebooks||kablooey||Business & Financial||0||11-27-2010 11:00 PM|
|Q about ebooks||Lupe||Technology & Technical Skills||4||04-28-2010 02:36 AM|
|ebooks||suspence||Technology & Technical Skills||16||02-08-2010 12:20 AM|
|Clear, Simple Steps to start a Blog, Email Subscription and Selling Ebooks & products||roxyruby||Business & Financial||8||04-04-2009 09:33 AM|
|Selling A Service Differs To Selling Goods?||Timo||Business & Financial||5||05-04-2008 03:37 PM|
All times are GMT. The time now is 05:03 AM.