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Using pictures of CDs etc to advertise products Using pictures of CDs etc to advertise products
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Old 09-28-2011, 06:04 PM   #1 (permalink)
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Default Using pictures of CDs etc to advertise products
Ok, I am just looking at something online that I am interested in.
I know full well that it will all be downloadable as MP3 and PDF. Yet, here it is, another 'fake' product with pictures of a zillion CDs/DVDs, spiral bound work books and so on.
Is anyone in this day and age fooled by this?
Does it really help to sell products?
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Old 09-28-2011, 07:19 PM   #2 (permalink)
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I actually thought that if there are cds in the picture you get an actual cd..

I'm so naive and innocent
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Old 09-29-2011, 05:12 AM   #3 (permalink)
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The first time I bought a digital MP3, it had a cover and I thought that I'd be getting something in the mail (when I was afterward brought to a download page).

I think it helps sell the product because it gives a "tangible" feel to whatever is being sold. Plus, it helps with "branding" the product.
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Old 09-29-2011, 08:58 PM   #4 (permalink)
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With digital products (especially IM niche) spending on the rise I would definitely say it adds to the overall sales page. Do I care for it? Not really, but then again I'm not the target market for said products.
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