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Originally Posted by Peter S C  Andrew I don't have adsense, etc on my blog so I can't answer that question from personal experience. I did, however, stumble across this article which is a good guide to SU. It basically says that traffic from SU has a very low Adsense or contextual CTR as people can just as easily stumble the next site within seconds. As per my previous post, though, an article that goes viral would seem to have a big impact of rss subscribers and return visitors which can only be good in the medium to long term. |
Exactly. I think whether or not you'll see any real benefit from the SU traffic has to do with how viral the post is, and how "sticky" your blog is. Of course, I'm just an amatuer at this whole SU thing (as you guys know) so my guess is as good as anyone else's -- but my feeling is that SU users are in the mindset to "discover" new sites, unlike Digg users, who are in the mindset to "scan an article" (if they read it at all) and talk about it on their forum.
So I think the key is making our sites as sticky as possible, which means giving the user what they want, and making it easy for the user to find what they want. If you've done that, a large percentage of people will click deeper into your site. I've got tips on this if anyone is interested.
Also, I definitely agree that we can help each other (as the viral spore on my site started with a single "thumbs up.") -- but the real key to getting something to go viral is having compelling content, and I have to say, for the life of me I can't tell what's a potential virus and what's not. People do seem to like quick bits of information that aren't posted all over the place -- stuff that's not too hard to read. The two most "viral" posts on my blog were two of the easiest to write.
But the thing is, I suspect it may be my deeper content inspiring people to subscribe (subscription rate has multiplied by 6), as evidenced by all the comments.