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Originally Posted by Matthew Shea  That's an excellent tip John, and one that should be fundamental to any written composition. It shows respect for your reader when the introduction is solid and interesting enough to capture their attention and enable them to clearly understand what they're about to read. |
I agree.
Although I'm familiar with the fundamentals of writing (and always try to put myself in the reader's position), site stats are wonderful because they provide instant audience feedback that may reveal content issues I wouldn't find on my own.
If "bounce-rate" is high and "time-on-page" is low, I'm not doing a very good job of sharing my message and may need to revise.
When I revise, I never change the intent or purpose of a particular article (since my message belongs to me), but revising has done wonders to increase clarity and interest.
The downside to all my revising is that my rapidly growing list of subscribers sometimes has to put up with multiple revisions. I appreciate my subscribers. And because I appreciate them, I am taking time to let an article breathe prior to publication.