 Placebos Are Getting More Effective. Drugmakers Are Desperate to Know Why.
WIRED MAGAZINE: 17.09 It's not that the old meds are getting weaker, drug developers say. It's as if the placebo effect is somehow getting stronger. I am going to find a way to invest in these new improved placebos!
Last edited by bunnyman; 01-06-2010 at 04:26 PM.
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