Sound like when you are thinking of buying a new laptop or car or phone. Suddenly you start seeing that model popping up all over the place.
It's like your subconscious has registered that 'oh yeah this is important to me', so rather than filtering it out, you are now consciously becoming aware of it in your surroundings.
Awareness can only be a good thing. It gives you the chance learn from others, and to make new choices when you see it in yourself.
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