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Originally Posted by bigsleep55  Hey guys and girls,
I'm wondering what kinda of switch overs people have done with SBI? I got a friend to build this site (so its obviously not with SBI now...) for my dad's new business [ Jade - The Wellbeing Centre */ *Massage Therapy, Darwin NT]
Now i (and most people i know) love the look and layout of the site, but business is slow. I want to get more hits on the site and wonder if there is anything maybe my dad could do (maybe write a blog of some sort??) to get more hits and either enter into product sales or referals, and hopefully more foot traffic into the store.
Thanks for any advice! |
bigsleep55,
Rebecca gave you some great advice as far as increasing traffic. As a chiropractor of 20 years who has helped start and consult massage practices, I would like to mention that even though your business has an online presence it is not exclusively an online business. Your website can be a great asset to increasing your exposure and you can always monetize with products, but ultimately you want people in your store buying your services.
You didn't ask for offline marketing advise so I will try not to give it. As far a website perspective, if you want that to be a big part of your marketing you need a reason for existing clients to come to your site as well as new visitors. You web site can help keep your existing clients excited and engaged in your business. A blog would be great. You could have a referral contest and keep score on line with a great prize for the winner.Great articles about health, or something that relates to your business. With clients permission, mention their birthdays and accomplishments on line. Create a family. Have existing clients print off a coupon for a discount or some extra gift so that they go to your website before coming in for their next appointment. Just think of a lot of reasons why they should visit your site often.
Anyway, just a few ideas. Hope you are not offended if I offered advise that you didn't ask for. I just get really passionate about helping natural health related businesses. Good luck to you.