I searched his blogs and found one that covered this issue:
http://www.stevepavlina.com/blog/200...we-all-starve/
It makes things clearer and puts into perspective. It's extremely likely that not many people on this planet will be living a purpose-driven life due to Pavlina's website anytime soon. It is worth making the effort to give it a go. Who knows, with a bit of skill, luck and patience, I may do well in the game of life. I'll keep trying.