I think that some of the high profile doomsday theories could actually backfire. While "An Inconvenient Truth" has helped to spread the message of conservation and environmentalism it has also received a lot of negative attention. I worry that some people who were on the fence on environmental issues may have been turned off by this. I also worry that too many people are jumping on the "green" bandwagon, and that once the fad passes they'll go back to their wasteful ways. It especially bothers me to see corporations using environmental responsibility as a marketing campaign, especially when the things they are doing are often just basic things that everyone should be doing anyway.
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Random thoughts from Some Random Guy
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