Darkun: Once you dig deeper, you realize that the SBI! marketing hype really is just that -- marketing hype. Alexa ranking turns out to mean almost nothing at all. It's not just low-res, as I'd originally thought: it's almost *no*-res...it measures nothing that can't be manipulated...its results are simply not trustworthy -- no advertiser is going to pay you rates based on an Alexa ranking, put it that way. Google the stuff and read it for yourself.
You are correct in deducing that the SBI! claim of "Top 3%" is meaningless...even 0.05% of 56 million websites is not very high, in money-making terms, even if Alexa ranking meant anything, and Alexa is the sole basis for their claims. (And I have to take Steve himself to task a little for perpetuating that myth in his "review" of SBI! when he knows full well that Alexa is an essentially worthless metric; yep, Steve definitely "pre-sold" me on SBI!, as they would say! It's really too bad he had to repeat their misleading sales pitch.)
Good luck on your site, Darkun; it will definitely fulfill a need -- just be sure to thoroughly think through how you will differ from your competition and devise the right promotional strategy...one thing, though: be careful not to spend too much money at first! If you're still with SBI! then be sure to check in on their private forums, which are great for small-time entrepreneurship advice and full of tips on leveraging the search engines for free (despite their disdain for SEO, that's essentially their business!).
Yes, I believe SBI! is a good product -- but not for the reasons it claims it is. I also think its utility is limited in scope and depth, but it's certainly a good "starter's kit" for newbies if you get it on sale.  |