I think everybody is too preoccupied with being liked by other sex. A person should be oneself in the relationship. With all bad and good traits.
Honest and open. That's about it.
If you feel a need for something - say about it. If you want a woman -express it in some way (subtle
. If she doesn't like it , don't bother, there are plenty of others.
Give flowers, say compliments and pay in the restaurants but only if you want to do it for this particular woman, if you want to make her happy and get a smile on her face, not because you want get something out of her. If you don't feel it, don't do it. We feel when it's fake.
And the biggest turn on for women is brave, courageous men. We don't like chickens, so don't behave like one. Get rid of the submissive postures, too sweet smiles and feminine gestures. And if you have a chance to demonstrate your confidence and courage in front of the woman in the social situation - you are lucky, don't miss it!
I could say more. But I am afraid to say too much.
I constantly discuss stuff like that with my girlfriends, so I have a general view of what most of us like.