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Old 04-06-2008, 10:48 PM   #7 (permalink)
Blueskied
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Join Date: Nov 2006
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Quote:
Originally Posted by DavidDavidDavid View Post
It doesn't seem like anything that should be much of a surprise.

The spirit of the program has always been to help yourself by helping out your advertisers first.

Playing tricks by making visitors think ads are content was always against Google policy; it seems like Google has only explicitly spelled out in detail yet one more shady practice that contravenes the spirit of its contractual terms.

It's unfortunate people feel the need to resort to such tactics in the first place.

Is it really creating value by tricking *your* readers this way?

(BTW, this post is not meant as a dig against my fellow forum members.)
Well, take this site for an example.
Point 1 states: "Ads shouldn't be placed under a title or section heading in a way that implies that the ads are not ads."
What about the pages:
Personal Development for Smart People - Steve Pavlina
Steve Pavlina Audio
There are ads beneath the page title. Sure it's not done in a way that they imply they are not ads.
But there's a close line between an ad-optimized page and a page that breaks the rule.
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