Quote:
Originally Posted by Steve Pavlina  I think those who felt mislead by the title of this article were looking for me to somehow meet their own personal expectations and desires. I'm afraid I can't control other people's expectations though. |
If an article is non-actionable for a large percentage of your readership (your tech savvy subscribers) it would seem to be the most win-win for everyone to have the post title or the introduction reflect that.
You can't control your readers expectations? That reads patently false to me. If you write a slew of posts that are extremely helpful to a tech savvy crowd, then veer drastically off-course to write an article that is
only helpful to the non-savvy, but compose the title and introduction in such a way so the advice seems to apply to everyone, that doesn't create false expectations?