Rubelin! Thanks for being here! You're exactly the person I was waiting for!
From what you're saying, you want to contribute making others happy in some way. Imagine how happy someone is when they have nice clothes that make them look sexy and beautiful
It's very important! That IS a great value you're creating for others. Really, believe me, I know it because I've always had so much trouble with finding some clothes that would fit my body...
Do you know how many women don't find such clothes? Nowadays clothes are designed for tall, thin women. If you're overweight, or just curvy, or both, you're in trouble! You can buy a few sizes bigger of course, but that looks awful, and hangs on you like a tent. Also, there is more than just the size. Clothes designed for tall, thin women just don't look optimal on small, curvy women. Those would need other forms, different details, and to emphasize other body parts. They need totally different clothes!
I wanted to create clothes for such small, curvy women. Unfortunately I can't sew for my life, I can't even draw what I'd like to do... So I thought some designer should realize my idea. Don't you think this would be interesting? That would be really meaningful and a blessing for so many women. I talked about that with others and they agreed that they would be so thankful to look at themselves in the fitting room mirror and don't feel desperate for a change. And I'm sure they would agree to pay a bit more for such clothes! I would.
You as a small business cannot really compete with industry if you do the same as they do. But your strength is: industry makes clothes for the masses. They have one model of woman and make cheap crap for that model. You'll find the same average t-shirt everywhere. They don't genuinely care for us to look beautiful. So don't do the same. You have to create exceptional clothes for exceptional persons.
That's your chance. That's real value. And people will pay you for that. I always wonder why no designer does it, they would make a helluva lot of money that way.
Well, that was just an idea, it's ok if you don't like it of course. But don't give up. Do what you love doing!
There's a great blog about how to make money doing what you love:
Inspired Money Maker - How To Make Money Doing What You Love. Paul is very competent and deals with problems related to feeling guilty for charging too much, or explains how to set goals efficiently and achieve financial success. He also wrote a free eBook about how to find one's purpose, that might be interesting for you to find your message.
About finances, you may also check Marc Allen's books. He was broke and is now a multi-millionaire. An interview with Steve is
here. He especially wrote a book called
The visionary business. Haven't read it yet, but that could be interesting for you! I heard it's excellent.
Good luck! And best wishes. Don't give up, what you're doing is really meaningful.