Ooh, I love the color scheme! That is, if the site is aimed mainly towards women. Men tend to have an aversion to purple hues.
I'm studying "communication & Multimedia Design" and what you need to do to get more traffic, is have old visitors return over and over again. To do that, the site should be user friendly, which it isn't. I love the flash animation, keep that! But it's very 'loud' and distracts the viewer. I actually had to look for the links, which are small, repeated twice (confusing and violating about every law of usability known and unknown to man) , and look like Google ads.
Make those stand out more. Do not repeat them, but draw attention to them. Increase fontsize, make eye-catching buttons, but do something about those links to keep the site user friendly and have visitors look around and return, rather than taking one look at the site and clicking away in confusion.
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