I agree with much that has been said. Time, as we know it, is a human invention. It helps us grasp and attempt to pin down perceived change. Cultures and belief systems add their own interpretations to ground time.
One notable religious example is when Buddha said, "I am awake." He meant the wasn't a participant in the illusion but the maker of the complete illusion. he noticed how people use time to help clarify their identity and existence.
Chinese horoscopes and astrological signs also link views of time and star constellations with birth. Resulting predictions are offered to help us learn to better understand our personalities, aptitudes and behavioural patterns.
Consider how human beings choose to buy into time as an illusion. We set up appointments, schedules, school-business-tax-and other calendar years. People condition themselves to look forward to birthdays, anniversaries and other time-related milestones and celebrations. Time makes them matter.
Its interesting how some people evolve to depend on and feel comfortable with rigid structure and timeframes or deadlines in their lives. Other people resist this or prefer to go about their lives without even wearing a watch. Some people do feel needier and thrive on elements of predictability. Other people are more apt to step outside societal and other comfort zones.
