Don't treat them as if you get to decide what wins them over. They are people, not pawns, so you need their cooperation if you want them to like you. The quickest way to push someone away is to act as if you alone decide whether they get along with you, because it demeans their responsibility as humans. Treat their friendship and respect as something they can give you at their choice, instead of something you can be take from them if you act in a certain way.
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