Erin and I have been discussing putting on workshops or seminars here in Las Vegas, based on material from our web sites. I’d like to share with you some possibilities and invite your feedback.
While we can share many ideas via our blogs, forums, and podcasts, there’s just no substitute for face-to-face contact. A live workshop is so much more immersive and expressive. It also gives attendees the opportunity to interact with each other in a way that can’t be done online.
This is especially true for Erin. In her one-on-one readings, she can only speak to so many clients per week. Due to increasing demand, she’s had to raise her prices 5-6 times over the past year. Currently a 20-30 minute phone reading with her is $195, and she continues to receive new referrals and repeat clients. At that price there are a lot of people who’d very much like a reading but who simply can’t afford one now. There’s not much we can do about that though, since the pricing is based on simple supply and demand. For a long time, Erin was booked so far in advance that people had to wait many weeks to get an appointment, and her schedule became rather inflexible. She’s finally getting caught up, so new clients can book their readings much sooner. Of course she continues to share freely via her blog and forum posts, but she’d really like a way to connect with more people in person. Consequently, hosting a workshop holds a lot of appeal to her.
We’d surely begin with our hometown of Las Vegas. The city itself is enough of an attraction that people don’t need much of an excuse to visit. Meeting rooms on the Strip can be a bit pricey, but it’s a great location for anyone coming to town (a few minutes from the airport), and it’s centrally located for anyone who lives here. The closest hotel to us is the Red Rock Casino, which is about 15 minutes from the Strip. It’s one of the newest hotels and has a very nice conference center, but I’m not sure going off-Strip is a good idea.
I think the workshop should span at least 2-3 days if people are coming from out of town, so they get enough value to make it worth their while. I’m thinking 3 days would be ideal, perhaps spanning a weekend (Fri-Sun).
I’d want to offer at least a few months advance notice, so people would have time to make travel plans.
Speak together or separately?
Since Erin and I cover different topics, it’s not clear whether we should do something together as a couple or host our workshops separately. Erin gets frequent requests for a workshop on psychic development, but that subject probably wouldn’t appeal to the majority of StevePavlina.com’s visitors. Similarly, I could speak on topics that might not interest her core visitors. Most likely we’ll contribute to each other’s workshops, but we’ll primarily present them individually. We might also offer back-to-back workshops, so people can choose to attend either one or both on the same trip.
Choice of topics?
It takes considerable effort to put a good workshop together, so choosing the right topic is important. I’m inclined to do one on “Personal Development for Smart People,” addressing the major topics from this site, including productivity, self-discipline, finding your purpose, problem solving, habits, emotions, relationships, and financial abundance. It would take a top-down approach to the theme of conscious living and apply it to all parts of your life, first explaining the high-level ideas and then going through practical exercises to apply them in everyday situations. I find this idea more attractive than doing a very narrow workshop on a topic like self-discipline — I don’t like explaining individual tools without establishing the overall context in which they can be used (i.e. using self-discipline as a tool to enhance your service to others).
Erin’s most requested topic is psychic development. She easily has enough material to fill a multi-day workshop on developing intuition, meditation, tuning in to spiritual guidance, lucid dreaming, astral projection, and more.
I think these are two very different kinds of workshops, each appealing to different types of people (although with some overlap), so I don’t think it would make sense to blend them together.
However, Erin and I can both contribute to each other’s workshops. For example, Erin can share ideas for enhancing your intuition to make better decisions and thereby boost productivity. And I can share my experiences of being totally freaked out every time I visit the astral realms.
Erin and I would greatly appreciate your feedback on this. Here are some of our biggest questions:
- If we host a workshop or seminar in Las Vegas, under what conditions, if any, would you choose to attend?
- On a scale of 1-5, how appealing is this idea to you (1 = I’d never go, 5 = I wouldn’t miss it for the world)?
- What personal development topics are of greatest interest to you? What would you want to learn?
- In what area(s) of life are you struggling the most (finances, relationships, health, career, etc)?
- If you could make only one specific improvement in your life by attending such a workshop, what would it be?
- What is your preferred learning style? Do you prefer highly interactive, experiential workshops with lots of activities? Or do you prefer more lecture and/or PowerPoint presentation, packing in as much raw content as possible? Or do you enjoying mixing it up?
- How significant a role does pricing play in your decision? Does $300 for a 3-day workshop seem reasonable to you? (That price is near the low-end of typical pricing for a 3-day personal development workshop.)
- Do you prefer big seminars with hundreds of attendees or a more intimate setting with a few dozen at most?
Please let us know what you think.
P.S. The forum discussion of this post includes a simple poll, so you can vote on question #2 above.