Conditioning Yourself to Succeed
October 30th, 2004 by Steve Pavlina
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Sometimes you may encounter situations where you know what you should be doing, but you’re having a tough time getting yourself to do it. Or perhaps you’re able to get started on a task, but you just can’t seem to maintain the momentum to see it through to the end. If such a problem continues for too long, you’re bound to start to seeing a detrimental effect on your overall confidence level. You may begin thinking you have a motivation problem, as if maybe you just don’t want to succeed badly enough.
One solution to this problem is conditioning, which comes in two primary forms: thought conditioning and behavioral conditioning. Thought conditioning focuses on controlling what you think. This is a cognitive model of success, relying on the assumption that if you think the right thoughts, you’ll take the right actions, and thereby get the results you want. Examples of thought conditioning include speaking or reading positive affirmations, visualizing a positive outcome, transformational vocabulary (choosing positive words to describe your situation as opposed to negative words, as in, “I’m having a fantastic day”), and certain forms of meditation. And in many situations, thought conditioning is very effective, particularly when problematic thoughts are the root of the problem, such as a negative attitude causing you to rub people the wrong way.
Behavioral conditioning comes from a behavioral model of success. This model assumes that if you take the correct actions, you’ll achieve the results you want, regardless of what your thoughts are. Behavioral conditioning focuses on forming new habits of action with little concern for what you think. Many behaviorists believe that if you take the right actions, the right thoughts will follow anyway. Examples of behavioral conditioning include setting your alarm clock to wake you up each morning, giving yourself a tangible reward for working an extra couple hours, or punishing your child for misbehaving.
I have used both forms of conditioning with great success. Ten years ago, I used mostly thought conditioning. Today, however, I find that behavioral conditioning is more effective for me and a lot faster. One of the problems with thought conditioning is that if you fail to take the right actions quickly, then your behavior can de-condition the very thoughts you’re trying to adopt. For example, if you’re trying to quit smoking, and you focus on thinking that you’re a nonsmoker and do some daily affirmations to that effect, but you keep lighting up in the meantime, then you’re sending mixed messages, and you’ll most likely slip back. Your continued behavior is an affirmation too. But if you can manage to physically stop lighting up, even while you’re thinking you’re still a smoker, that behavior will tend to induce thoughts of being a nonsmoker. Behavioral conditioning works best when merely changing your behavior (regardless of how you think) is enough to guarantee a result. For example, if you stop making impulse purchases, you will save money, regardless of what you think about it.
I agree with the behaviorists that motivation follows action. When you get yourself to take action, even when you aren’t initially motivated to do so, you will find that your motivation automatically increases. Having a productive day can be very motivating.
The basic idea behind behavioral conditioning is control and substitution. Figure out what actions you need to take to get the results you want (i.e. how you need to behave). Then condition yourself to take those actions. You’re always behaving some way — so make sure your behavior will give you the results you want. If you find you aren’t behaving in a manner that’s congruent with your goals, then take control of the situation and substitute the correct behavior for the incorrect one. For many goals it’s enough for you to simply put in the time — just investing enough time gets you 80% of the way there.
For example, this morning I could have slept in until 8am (Ok, that’s early for some people), had a leisurely breakfast, and watched The World Poker Tour. And that would have yielded a result of … pretty much nothing. I’d be no closer to my goals. It wouldn’t even be that exciting or fun either… just lazy.
But today I got up at 5am, went straight to my computer, spent four hours writing a new speech from scratch while the rest of the family slept, had a quick breakfast while discussing plans for the day with my wife, spent another two hours doing work for Dexterity Software, and then started this blog entry. So on a Saturday morning, I completed six solid hours of productive work that moves me closer to my goals. And it wasn’t difficult. I simply substituted this kind of morning for the lazy morning. Consequently, I feel energized instead of tired.
The problem is that most people unknowingly condition behaviors that will guarantee mediocre results. Look back on your behavior over this past month. Have your results been congruent with your actions? If you spend the next month behaving differently, will it change your results? Where do you see incongruencies between the results you want and your current habits of behavior? What changes would you like to make?
In the next entry, I’ll explain exactly how to use behavioral conditioning to break bad habits and form new habits. And it doesn’t involve willpower.


October 30th, 2004 at 1:03 pm
“(choosing positive words to describe your situation as opposed to negative words, as in, “I’m have a fantastic day”)”
“The problem is that most people unknowingly conditioning behaviors that will guarantee mediocre results.”
Looking at the grammatical errors, it looks like you might have needed to sleep in until 8AM. B-)
Seriously though, it was a good article. Being willing to do things that are productive assumes you know what are the productive actions you should be taking. Lists were mentioned here before, and I’ve found that just having a loose list of things I want to accomplish that I look at periodically throughout the week helps me to not only remember what it is I have to do but also pushes me to do things that help me get things off my list.
Without the list, I would probably have a general idea of what it is I need to do, but there is the chance that I would forget something. I might also find myself doing things that aren’t very productive at all, like reading Slashdot instead of reading a book on software development or my homework.
October 30th, 2004 at 1:50 pm
Thanks for pointing out the typos. They’re fixed now.
October 31st, 2004 at 10:52 am
Hi Steve! I’m so glad I found your weblog! I really enjoyed this article, and will be looking forward to the next one! I’ll be catching up with your past articles too!
Thanks for such a ‘productive’ weblog! : )
Soroush
October 31st, 2004 at 3:09 pm
I very much enjoyed this post. I like to say that motivation definately follows action. And just doing something can start the productivity for hours and hours. Of course sometimes I get in a little jam where I procrastinate and say “I’ll just do it later, after all, I think I can do intense long hours with that theory”, in which later I end up not doing the long hours…
Looking forward to your next post!
P.S. Is it me or does that saying “waking up early makes you wealthy healthy and wise” really come true?
November 3rd, 2004 at 9:53 am
When having to do a very difficult task, I often split it into subtasks A, B, C, D, etc, and then schedule each task in a separate day. I make sure to schedule nothing else in those days except the things I absolutely have to do, so every day contains the difficult subtask (A, B, C or D) and as little work as possible. Also, before doing a difficult subtask, I make sure to take a large meal and drink lots of coffee.
I know my method is rather extreme, but it helped me do a lot of things that I consider very unconfortable, but with high benefits.